Want Two Legs? Try Two Calls

If you’re a salesperson working in the home remodeling industry and use the “one call house” strategy, essentially you’re looking to create a scenario where you can force a buying decision during the first meeting. And that means you want all of the players – mostly that’s husband and wife – on the field for the whole game.

There Is a Better Way

Want to “up” your game? Move to a two-call sales process. Learn how in Mike Damora’s newest column entitled “Want Two Legs? Try Two Calls” (Pro Remodeler, online).

About Mike Damora

Mike Damora is vice president of sales and marketing at K&B Home Remodelers, in Randolph, N.J. You can follow him on Twitter @madamoracatch him on Drift.